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At Pathwire, our mission has always been to solve the difficult problems behind communicationsand we have always strived to provide a reliable path between two connections – a company and its customers.

Twelve years ago, John founded Email on Acid with a simple mission: to make it easier for marketers and developers to perfect their email. The idea was to give customers an air of email trust every time they send a campaign.

A lot has changed at Email on Acid since then – we've gone from a small and mighty Denver-based team working hard to provide the best email experience for email geeks to a rapidly growing, A multinational workforce that serves 100,000 paying customers worldwide – but through it all, our mission has always remained the same.

Now we are excited to announce this next step in our development: Pathwire, along with its portfolio of brands including Email on Acid, has signed an agreement to be acquired by Sincha global leader in cloud communications for mobile customer engagement. Together with Sinch, we can help our customers expand their reach and increase engagement through additional communication channels.

The Pathwire family joins Sinch

Sinch started in Stockholm in 2008 and has grown into an established company international communications powerhouse supplies companies such as Nespresso and Macy's around the world. Its platform enables businesses to reach any mobile phone in the world via mobile messaging, voice and video in seconds or less. With a local presence in more than 40 countries, Sinch brings a global vision of the highest quality and innovation in communications.

Pathwire's suite of powerful email APIs, innovative email campaign management, and robust email testing is a perfect fit for Sinch. We are pleased to add a business-critical communication channel – email – to the Sinch portfolio for the first time.

After the takeover is complete Sinch will seek to accelerate our efforts to build state-of-the-art, scalable email solutionsDrive further international expansion and task the Pathwire team with building a leadership position in developer-centric cloud communications. Together we will be able to empower over 180,000 businesses to engage their customers like never before – on every channel.

What does this mean for you?

We know how important email is for your business. Our commitment to providing reliable infrastructure, smarter solutions powered by machine learning, localized email expertise and industry-leading support is unwavering.

If you are an existing Email on Acid user, rest assured that you will not see any changes to Email on Acid's platform, support or service offerings as we work with the Sinch team to complete the adoption by the expected date Completion moving forward in late 2021. We will continue to operate as a standalone company, but we look forward to offering a wide range of communications APIs in the near future to help you continue your EoA pre-deployment checklist through delivery.

Follow our path

Since we began this journey, our goal has been to help our customers build connected experiences, and we are confident that this next chapter with Sinch will further support that mission. We couldn't have done it without you. Your commitment, feedback and support have helped make us the service we are today.

We have big plans for the future and can't wait to share them with you. Keep an eye on our blog and subscribe to our newsletter to be the first to know about our next steps, and visit the Sinch website to learn more about the Sinch portfolio.

Thank you for choosing Pathwire for all your email needs, and as always…

Happy sending!

Will and the Email on Acid team

Disclaimer: Completion of the transaction is subject to customary closing conditions, such as any regulatory or other approvals. The transaction is expected to close at the end of 2021.

Author: Will Conway

Will Conway is CEO of Pathwire, the communications services provider that helps brands build meaningful connections with their customers. The Pathwire family includes Mailgun, Mailjet and Email on Acid.

Create your very own Auto Publish News/Blog Site and Earn Passive Income in Just 4 Easy Steps

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